Incognito

Each May, the Santa Monica Museum of Art holds a benefit with more than 650 paintings for sale. Some are by big names, others by total unknowns. The catch: buyers don’t find out who made the pieces until after they’ve paid for them. We sent Eve Troeh to watch the frenzy unfold.

Stefanie Keenan

Each May, the Santa Monica Museum of Art holds a benefit with more than 650 paintings for sale. Some are by big names, others by total unknowns. The catch: buyers don’t find out who made the pieces until after they’ve paid for them. We sent Eve Troeh to watch the frenzy unfold.